For those of us who live and breathe the unified communications (UC) industry, it can be easy to forget that not everybody knows what UC is.
In fact, 42 percent of US and EU IT managers report that their understanding of UC technologies is limited, according to a recent Frost & Sullivan survey of more than 1000 IT decision makers.
As part of our company’s mission to deliver communications infrastructures that help meet a business’ goals, we—as a trusted technology partner—must educate and lead IT decision-makers.
Unified communications is the integration of communications products, systems, and applications that support a business’ goals by enabling employees to effectively communicate and execute.
For the 42 percent who understand that much, it’s important to add that UC is not a single application, not one-size-fits-all, and that every UC integration partner will probably have a different approach and toolset.
Let’s simplify unified communications by identifying 6 components of UC that you can relate to your business today:
Which of these components is your business already using? Perhaps your voice and data networks are already converged through an IP system solution. Maybe you utilize Skype for Business (Lync) for presence and WebEx for conference calls.
As IT decision-makers explore UC further, we advise them to work with a trusted UC managed services provider to handle the complexities of multi-vendor integrations and infrastructure management. After all, unified communications is really about putting a business’ goals first by enabling employees to effectively communicate and perform more effectively using all of the tools that UC has to offer.
As Director of Microsoft Solutions and Services, Mike Hanks leads the Continuant team in program management and sales of solutions and services for Microsoft Intelligent Communications. While at Continuant, Mike has worked in many key areas, including Cloud, Strategy, Sales, Customer Service, and Operations, where he...