Most of our customers are not in the business of technology. They're in the business of healthcare, they're in the business of manufacturing.
So why are they bringing on and maintaining a dedicated data center administration team for their IT needs? Why are they going and becoming specialists in something that doesn't benefit them to specialize in?
What we can do in our cloud offering is we can give them exactly the same service and automate and scale some tasks that they would have to do and give their IT an opportunity to be far more strategic.